Merry Christmas and Happy Holidays!

Almost the end of the year and lots to reflect on. This year has flown right by!

I'll make this nice and short since Santa and Mrs. Claus have to get the presents ready.

Have a great holiday season and end of the year!



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SEO Split Test Results

SplitSignal Results:
The shortened page title tags resulted in an estimated 6.6% increase in clicks!

Yes, completely the opposite of what Twitter polls said would happen.

SearchPilot Results:
Removing the product carousel increased organic traffic 29%!

They said that's because removing the carousel improved the website's load time, leading to a better user experience. It could have also given Google a freshness signal because not many other things change regularly on the store page.

Niche Surfer