First...First...

Have you started to see Q4 increases in earnings?

If this is your first Q4, you're going to continue to be giddy throughout Q4.

If you were hit by any of the Google Updates, the Q4 earning increases should help to lessen the sting of a decrease in traffic.

But that doesn't mean you should give up on it!

Now's a good time to perform a good audit of your site and see what you can improve over the next month.

Make the changes and get your traffic back by the time Q1 and lower earnings come around. Your increased traffic can then help to lessen the sting of a decrease in RPMs.

When revenues increase due to seasonality, it's common for people to take their foot off the gas pedal and not do much work over Q4 (that was me too).

Do take time off for holiday festivities and spending time with family and friends, but that doesn't mean you should take off for 2-3 months.

Remember, SEO takes time and any new content and changes you make will take time for you to see the improvements and traffic increases.

Depending on your current site's authority, niche, and competition - What you do in Q4 will most likely help you in Q1 and Q2.

Now's a great time to continue working on your site, so the Q1 Dip doesn't have as big of an impact on your site.

Always be publishing!

And for Black Friday / Cyber Monday, I'll be sending out a special mid-week BFCM issue. If you have a course, product, service, or anything else that will be on sale, feel free to send it my way for inclusion!

I've also set up a Black Friday Sale Page that I'll be adding to regularly to help you plan out your buys!

Yoyao  

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